Brief and goals
Mahendra Mobility, committed to delivering "India's Safest & Most Affordable E-Scooter" through their brand Runnr, approached us to elevate their brand presence and effectively launch their latest product. They sought a comprehensive brand refresh to clearly communicate product quality, innovation, and affordability.
Solution
We conducted benchmarking and competitive analysis, developed a distinct brand positioning strategy, redesigned their product catalogue, and created visually compelling launch assets. By refining their content and visual identity, we highlighted Runnr's innovative features, safety, and accessibility, establishing a solid foundation for a successful product launch and sustained market presence.
Client
Mahendra Mobility
Deliverables
